Dear Jill, Keywords Unavailable (Not Provided) jumped from 12% to 22% in March. What does Google want us to do? Two sites I manage jumped from an average of 12% keywords not reported (January and February) to 20% and 26%, respectively, in March. Google Webmaster Tools (GWT) queries reports only 40% of all of the [...]

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Pinterest:  5 Ways to Harvest Pinterest’s Awesome SEO and Social Power

Pinterest is the web’s fastest growing social media site with more than 10.5 million unique visitors and growing daily.  It’s grown a massive 4000% in just six months and is already turning a tidy profit – something that the other social leaders never achieved in the early days.  Why?  Pinterest is addictive.  It whips users [...]

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Founded in 2006, Skimlinks has revolutionized affiliate marketing. The company offers two primary products, Skimlinks and SkimWords. Skimlinks converts existing straightforward links into revenue generating affiliate marketing links. Skimlinks targets blogs, forums, and content-driven websites, with its innovative affiliate marketing linking program. 31 international affiliate networks have integrated within Skimlinks’ ever- expanding system. As of December 2011, Skimlinks has over [...]

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Small Businesses and SEO – A Luxury or a Necessity?

This is an extremely valid question and one that doesn’t really have a definitive answer as such. But, having said this, it is also fair to say that any small business that has a website which they hope will generate them some revenue stream, it will almost certainly be a worthwhile endeavour to seek the [...]

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3 Small Business SEO Tips To Help Harness The Power Of The Internet

The internet is a gold mine of opportunity for today’s small business owner looking to generate more sales. Billions of dollars are exchanged each year through e-commerce and other online business sites and small businesses are accounting for a lot of that cash. The internet has made shopping so easy, you don’t even have to [...]

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The Meta Description Tag

The keywords and phrases you use in your Meta description tag may not affect your page’s ranking in the search engines, but this tag can still come in handy in your overall SEO and social media marketing campaigns. What Is the Meta Description Tag? It’s a snippet of HTML code that belongs inside the <Head> [...]

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Deceptive Marketing: A Necessary Evil for Search Marketers?

A few years ago, I read a good article by Canadian SEO Melanie Nathan called “The Reciprocity Link Building Method” in which she outlined a technique she sometimes used to build up high-quality links for her clients’ websites. The gist, as I understood it, was to first find a website that would be good for your [...]

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SEO vs. SEM

Published on 06 April 2011 by in Search Engine Q&A

Plenty of acronyms are thrown around the internet when it comes to marketing practices for websites. It can be a lot to try and process for a business or website owner looking to drive traffic to their site. Search engine optimization (SEO) and search engine marketing (SEM) are two such acronyms that are extremely important [...]

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Broken links are one of the leading factors that lead most visitors to navigate away from a particular site. This is why most web marketers who are yearning to maximize online profits should invest on a reliable web site audit tool, such as a website link checker or a broken link checker. Such tools would [...]

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While many bloggers and the media are calling Google’s search results out lately, most of the focus has been on the somewhat low-quality pages that show up for informational long-tail searches. My concern for Google’s search results is different, however. As I touched upon in the last newsletter, I’m tired of Google (and Bing) returning [...]

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Most of the time when I have a bit of a rant in the newsletter or elsewhere it’s because I’ve seen or heard things that bug me or are just plain wrong. Writing about it gets it off my chest and that’s usually the end of it. Unfortunately, that hasn’t been the case with the [...]

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SEOs have been getting a bad rap for a long time. Unfortunately, in many cases, their bad reputation has been well deserved. When a client hires an outside SEO consultant during the design and development of a new website, it’s often not looked upon kindly by the development team. Chances are the team has had [...]

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Making The Most Of The Holidays

Published on 29 November 2010 by in Internet Marketing

Making The Most Of The Holidays

The holidays are fast approaching and with them the short window of vast opportunity for many online retailers.  As an SEO we get inundated with panicked requests for rankings before the holidays.  Of course that’s not going to happen at this point (at least – I wouldn’t start organic SEO campaigns now for the holiday [...]

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Google Instant & SEO

Published on 21 September 2010 by in Internet Marketing

Google Instant & SEO

From the moment Google Instant was announced back on September 8 there have been forum chats, blog posts, articles and podcasts discussing the ramification of this new technology. Some have called it the “Death of SEO” which others (myself included) have proclaimed this a step forward and an opportunity for SEO’s, not a threat. And [...]

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