Top Navigation

Archive | Internet Marketing

Don’t Be Short-Sighted with your Website Marketing Strategy: The Value of Multiple POAs

Many website owners now realize that actively steering visitors toward a clear POA (point-of-action) on their site is critical for increasing the website conversion rate, which improves the return on their website marketing investment. However, the primary POA is all-too-often an “all-or-nothing” proposition – meaning that it is often geared toward a specific kind of […]

Continue Reading

Guest Blogging Is Not Dead, or Is it?

Matt Cutts, Google’s head of search spam yesterday posted a blog post titled “The decay and fall of guest blogging for SEO“.  In the post, he goes on to explain how guest blogging became very spammy and used by many SEO “experts” to build link and increase a website’s page rank.  According to Matt Cutts, […]

Continue Reading

20 Online Tools To Monitor Your Competition

In today’s hyper-competitive world, no business should remain ignorant to what its competitors are doing. Obtaining essential information on the businesses you compete with allows one to always keep one step ahead of them. It’s easier to determine their strengths and weaknesses and capitalize on this knowledge to conquer your market.  Monitoring your competition is […]

Continue Reading

8 Powerful Tips To Increase Blog Traffic By Running Giveaways

You will first want to start out by announcing your giveaway to your readers. If you don’t announce it and get the word out there, then how can you expect anyone to participate? It may seem like the obvious, but you would be surprised as to how many people don’t get the word out there the right way. When announcing it, make sure that you include all of the details about how the giveaway will work.

Continue Reading

Ditch the Dinosaur, Re-Design your Website

Obviously a website is incredibly useful for businesses wanting to expand beyond their local market or looking to build a web presence. It can help drive traffic, attract attention and increase profits. Perhaps slightly less well known is that a well-maintained website will make a world of difference. From a user perspective we’ve all been […]

Continue Reading

How to Do SEO for Now and Forever

I see so many alleged SEO tactics that just waste time and money without having any positive affect on the website. In many cases, things done in the name of SEO actually hurt websites more than help them. Which is why I write a whole lot about what not to do in SEO. While it’s easy to say what […]

Continue Reading

Link Building Opportunity Red Flags

Link building is an important component of SEO because inbound links are what help to convey trust to the search engines. Link building can be approached many ways. There’s an easy way and a hard way. Take a guess which one has the biggest impact on your SEO? If you think that link building is […]

Continue Reading